Smart giving fact sheet

With competition for every donor dollar increasing, nonprofits who only focus on cash are being left behind. Nonprofits who diversify their fundraising strategies with smart gifts, also called non-cash gifts, stand to gain a competitive advantage.

Who this fact sheet is for:

• Nonprofit leaders working to get their leadership team on board with non-cash giving
• Nonprofits looking to grow or scale their non-cash giving program
• Nonprofits looking to start a non-cash giving program at their organizations

Ready to learn more about the benefits of smart giving for your nonprofit and your donors? Download our smart giving fact sheet →

More smart giving resources for you

To learn more about smart giving vehicles like stocks and securities, donor-advised funds (DAFs), qualified charitable distributions (QCDs) and cryptocurrency, we invite you to explore the resources below.

• Best practices for securing non-cash donations during tax season
• Strategy memo: Seizing the opportunity for tax-smart gifts in 2024
• How to accept stock donations: What nonprofits need to know
• DAFs 101: The nonprofit's guide to donor-advised funds
• Crypto fundraising 101: Beginner's guide for nonprofits
• Stock donor email templates

Get in touch with FreeWill

If you’d like to learn more about how FreeWill can help your nonprofit raise more non-cash gifts with our Smart Giving Suite, we’d love to hear from you! Click here to request a demo.